Star Of The North 2014

The Dental Marketplace Keeps Evolving

I once heard somewhere that if you really want to keep up with what’s going on in America, you should walk through a major mall (like the Mall of America) every six months or so and see what new stores are open and which old stores have closed.

Likewise, you can tell what’s going on in Dentistry by looking at the convention floor at the 2014 Star of the North Meeting.

Interesting Observations From This Year’s Convention:

  • Websites: There were no stand-alone website companies represented (No Prosites, Officites, PBHS, Online Practice, etc, etc.) A few years ago there were plenty!
  • Dental Marketing: Likewise, fewer marketing firms (No 1-800-DENTIST, Yodel, P.O.S. or Valpak.) Our friends at (formally, 123 Postcards) were there. They were the exception to the rule. 
  • Practice Management Software: 15 years ago there were more than a dozen practice software outfits. Now, there were only two stand-alone software firms (PEB with their XLDent product and MacPractice). Of course, Schein (Dentrix) and Patterson (Eaglesoft) were represented.
  • Practice Management Consulting Firms: Your team at Advanced Practice Management along with Jay White & Associates and Bob Proebstle at A.P.C. have outlasted a lot of the big national consulting companies. (Yay for the regional guys!)
  • Large Group Practices (a.k.a. “Corporate Dentistry”) are increasing their presence. Represented at the convention were Metro Dental, Park Dental, Comfort Dental, Midwest Dental and, new this year – Heartland Dental.

More About Corporate Dental Groups:

Aspen Dental was not at the convention. They are in Iowa and Wisconsin though, and they are on their way here! Midwest has about 130 Upper Midwest practices. Heartland Dental has over 500 and they are making an aggressive move into the area. Although they do not like to be referred to as such, these “Corporate Dentistry” outfits are really coming on strong. For clients who are approaching retirement they help keep practice values up. For those of us still working, they are competition.

At APM, it’s our job to help you keep up with and succeed despite the presence of these conglomerates. In a way, being part of our practice management family, you have one of the advantages that these big companies do—professional management.

We monitor over $25,000,000 worth of dental activity per month in over 250 offices that we
work with. That gives us a wide and deep frame of reference. You better believe that my staff and I are constantly looking to keep up with the best business practices so you can have the best practices!

Have You Seen Our Video Yet?

If you were at the Convention, you got a look at our new video that tells about what we do at APM. If you were not, you can take a look at it here.